Kuala Lumpur Metropolitan University College - KLMUC


		Thursday : 20th June 2013
		Real World Practice

Kuala Lumpur Metropolitan University College - KLMUC

	Programmes

Faculty of IT & Engineering

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Diploma in E-Business

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Diploma in Telecommunication Technology

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Diploma in Information Technology

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Diploma In Electrical & Electronics Engineering

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Bachelor of Arts (Hons) in E-Business

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Bachelor of Science (Hons) in Information Technology

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Bachelor of Engineering (Hons) in Electronics Engineering

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Bachelor of Engineering (Hons) in Electrical Engineering

Faculty of Art & Design

Faculty of Business & Management

Faculty of Hospitality & Tourism

Faculty of Health Sciences

Faculty of Languages & Communication

Faculty of Built Environment

		B.A. (Hons.) In E-Business KPT/JPS (R/340/6/0192) 09/17


	Programme Description


	The Bachelor of Arts (Hons) in E-Business combines both the conventional and electronic business practices that give graduates the current perspective in e-business management, strategy, applications, modelling, technology, and management. The Degree provides a sound knowledge in the principles and practices of e-business and train students with the ability to review, consolidate, extend and apply the techniques in the business sector. It also empower graduates with the knowledge and understanding of best practice in e-business, the value of research, critical thinking and effective communication. This programme includes an internship unit which equip students with decision making and creativity in a realistic e-business context; incorporating many exciting features such as e-tools and business focused web designs along with a business philosophy to sustain a profitable venture.

	Programme Aims

	•	To produce graduates who could interpret business challenges and technology development in the modern digital economy
	•	To develop graduates with skills and knowledge in e-business applications in the commercial environment
	•	To equip graduates with business management skill
	•	To enhance e-business graduates with IT and multimedia skill

	Career Prospects

	A graduate can work as a e-business systems designer, e-business analyst, business web design executive and an online marketing manager. One can also venture into techno-entrepreneurship and take-up leading positions in a technology-driven business.

DURATION: 3 years

Key Subjects

•	Reading & Vocabulary Expression
•	Academic Listening, Reading & Writing
•	PC Competency
•	Financial Accounting
•	Principles of Management
•	Islamic & Moral Studies
•	E-Marketing
•	Statistics
•	Business Communication I & II
•	Malaysian Studies
•	Human Resource Management

•	Basic Law for E-Business
•	Data Analysis & Database Design
•	Information Systems for Management
•	Web Design & Publishing
•	Fundamentals of Financial Management
•	Computerised Accounting
•	Entrepreneurship
•	Consumer Behaviour
•	Customer Relationship Management
•	Organisational Behavior
•	Microeconomics & Macroeconomics

•	Networking Principles
•	Strategic Management
•	Operations and Supply Chain Management
•	Technology Management
•	Research Methodology
•	Project Management
•	Internet & Web Technology
•	Practicum

MINIMUM ENTRY REQUIREMENTS

•	STPM or A-Level with 2 principals or Diploma or other equivalent qualifications recognised by Government of Malaysia

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