B.A. (Hons.) in Multimedia

Programme Description

The course deals with the technology, design, production and delivery of multimedia products. The main objective of the program is to equip graduates with multimedia theory and practical skills and their appropriate technical competencies. The program will enable students to perform to the best of their potential in multimedia areas and to ensure their employability after graduation.

They will design and develop multimedia and internet applications while picking up essential skills in programming and authoring. Tutors will offer guidance in integrating both artistic and technical expertise to develop compelling multimedia products. At the same time, students will become self-motivated and competent in designing, developing and utilizing multimedia, as well as perfect their thinking skills.

Through a strong emphasis on ideas and concepts, visual communication theories, and hands-on rendering skills, students will be able to conceptualize, produce, promote and present ideas for multimedia material outcomes.

Programme Aims

Career Prospects

Upon completion of this program, graduates are able to work as multimedia developers and designers, multimedia programmers, web designers, web developers, animators and video & audio editors.