Kuala Lumpur Metropolitan University College - KLMUC


		Thursday : 23rd May 2013
		Real World Practice

Kuala Lumpur Metropolitan University College - KLMUC

	Programmes

Faculty of IT & Engineering

Faculty of Art & Design

Faculty of Business & Management

•

Diploma In E-Secretaryship

•

Diploma In Accounting

•

Diploma In Sales And Marketing

•

Diploma In Business Management

•

Diploma in Human Resource Management

•

B.A. (Hons.) In Business & Entrepreneur Development

•

B.A. (Hons.) In Marketing

•

B.A. (Hons.) In Administrative Management

•

B.A. (Hons.) In Accounting & Finance

Faculty of Hospitality & Tourism

Faculty of Health Sciences

Faculty of Languages & Communication

Faculty of Built Environment

		B.A. (Hons.) in Business & Entrepreneur Development KPT/JPS (R/340/6/0193) 10/17


	Programme Description


	Entrepreneurship is an important area of study as it is often associated with innovation and is the driver of economic success. The Bachelor of Arts (Hons) in Business and Entrepreneurship Development provide students with a good foundation in traditional management such as accounting, finance and human resource management. As well as subjects that focus on entrepreneurship, product development, small business development, negotiation, advertising and leadership. Students will be trained to develop a comprehensive business plan with wellconstructed financial and marketing components.

	Programme Aims

	•	To provide students with specific skills and capabilities needed to become successful managers and entrepreneurs
	•	To produce graduates with innovation capabilities demanded by the market
	•	To encourage graduates to generate their own opportunities in starting their own businesses
	•	To produce highly confident graduates who can clearly express ideas, communicate well, possess people management skills and good at selling

	Career Prospects

	Understanding the business aspect is just one part of running a business. An entrepreneur must also have a product or service that he or she believes in. Those starting a business must be able to accept the high risk/high reward environment of entrepreneurship. Even if one decides not to venture out, the Entrepreneurial Studies will build a solid foundation to begin a career in a variety of business areas such as management, marketing, advertising and sales.

DURATION: 3 years

Key Subjects

•	English Communication I & II
•	Bahasa Kebangsaan
•	Information Processing and Computer Application
•	Business Mathematics
•	Principles of Economics
•	Malaysian Studies
•	Islamic & Moral Studies
•	Principles of Management
•	Contemporary Business
•	Small Business Accounting
•	Information Services Within Organisation

•	Quantitative Methods for Business
•	Organisational Behaviour
•	Principles of Management
•	Entrepreneurship
•	Professional Selling
•	Taxation
•	Entrepreneurial Marketing
•	Organisational Behaviour
•	Management Accounting
•	Legal Aspects for Small Business
•	Sales Management
•	Innovation and Managing Creativity
•	Integrated Marketing Communication

•	Entrepreneurial Finance
•	Accounting Information System
•	Strategic Entrepreneurial Growth
•	The Business Plan Project
•	Franchising, Licensing and Collaboration
•	Strategic Management
•	Business Society and Ethics
•	Leadership Dynamics
•	Personal Development
•	Practicum

MINIMUM ENTRY REQUIREMENTS

•	STPM (with 2 principal passes), A-Level or Diploma
•	Passed Foundation Programmes, Matriculation, Pre-University Studies
•	Other equivalent qualifications recognised by Government of Malaysia

Untitled Document

STUDENT SERVICES

- Online Registration

- Accommodation

- International Student Services

PROSPECTIVE STUDENTS

- Student Affairs Department

- Ungku Aziz Resource Library

FORMS

- Feedback Form

- Alumni Registration Form

- Teaching Slide Template (KLMUC Lecturer)

- Teaching Slide Template (Cosmopoint Lecturer)

CALL TOLL FREE NOW

1-800-88-5568

For Tour to Our CAMPUS & Futher
Enquiry on your Education &
Career Pathway

Student Helpdesk

my KLMU

		1
2011-2013 © Copyright Kuala Lumpur Metropolitan University College (KLMUC). All right reserved.